Peter Darbyshire, PLB
“PLB Ltd is proud to be a long standing corporate partner of The Benevolent. We have found our engagement with the charity not only to be a sound investment in our community from a charitable perspective but also incredibly beneficial in demonstrating our serious commitment to corporate social responsibility. We believe that our partnership with The Benevolent is an active demonstration of our company values, our commitment to our staff’s long-term welfare and an acknowledgement of our responsibility to wider drinks industry community.
In addition to these obvious benefits our partnership with The Benevolent has provided us with a variety of additional opportunities. We have been able to successfully promote our flagship and emerging brands to the trade at high profile industry events. We have also been offered a variety of prospects to generate positive publicity in the trade press and raise our organisation’s visibility amongst The Benevolent’s corporate and individual supporters. Our partnership with The Benevolent also enables our employees to apply for continuing professional development scholarships and attend networking events that help further develop their networks and careers.
We believe that our partnership with The Benevolent has had a positive impact on our work force and improves employee engagement and satisfaction. Our employees are better motivated and more productive knowing that we have taken a serious interest in their long-term welfare and this helps us to attract, retain and maintain a happy workforce.
Our company firmly believes that we have a responsibility to those who have made it possible for us to grow and thrive; our current and past employees. Our partnership with The Benevolent not only about supporting our trade charity, it is about supporting our organisation and employees.”